Day: March 12, 2020

How to win over customers online.


7 min read

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As an entrepreneur trying to stay relevant and thrive in the competitive digital age, there’s one marketing strategy you’ve likely heard holds the secret to growing your business online: sales funnels. You’ve seen the ads, read the blogs, watched the tutorials and tried your hand at implementing sales funnels in your own business.

But for some reason, you haven’t hit the jackpot. Scaling your business through sales funnels still feels like rocket science —and something is definitely broken.

Related: 3 Signs Your Sales Funnel Is Broken (and How to Fix It)

You know funnels have the ability to bring in customers for your business on autopilot and turn your customers into loyal repeat buyers, but how do you make your sales funnels stand out and actually grow your bottom line?


The Regulatory and Development Authority of India (Irdai) has advised all companies to provide medical cover for (COVID-19) in order to avoid any hardships with immediate effect. has issued guidelines regarding the same.


The instructions are issued under the Provisions of Section 14 (2) of Act.



“If coverage is granted for treatment of hospitalisation expenses, in order to alleviate hardships that may be caused to policyholders, all claims reported under shall be handled,” the circular isssued by the regulator noted.


According to the circular, if hospitalisation is covered under a policy, all cases must be expeditiously handled. The costs of medical expenses will be settled in line with the terms and conditions of the policy contract.


Before rejecting any coronavirus claims, a thorough review must be conducted.


India’s narrowed sharply to USD 1.4 billion or 0.2 per cent of in the December quarter, the Reserve Bank said on Thursday.


The deficit was at 2.7 per cent of the in the year-ago period and 0.9 per cent in the preceding quarter. The sharp contraction was primarily due to a lower trade deficit at USD 34.6 billion, and a rise in net services receipts, the central bank said.



The CAD is a critical indicator of the macroeconomic health and represents the gap between the overall foreign exchange expended and received in the economy.


The data also comes on a day when the rupee depreciated to a 17-month low of 74.24 against the US dollar. For the first nine months of the fiscal year, the CAD has narrowed to 1 per cent of the


India VIX, a measure of investors’ perception about the risk of sharp swings based on options prices, rose to its highest level since the 2008 global financial crisis as fear gripped worldwide after COVID-19 was declared a ‘pandemic’.


The fear gauge slid nearly 30 per cent on Thursday to 41.16, even as the Nifty dipped 8.3 per cent.



VIX is meant to indicate investors’ perception of the annual over the next 30 calendar days. The higher the value, the higher is the expected volatility and vice versa.


VIX touched its historical peak of 85.13 on November 17, 2008, in the aftermath of the collapse of Lehman Brothers. In the past five years, it has stayed below 30.


The CBOE Volatility Index (VIX), another popular fear gauge which measures the short-term volatility of S&P 500