April 29, 2020

5 Proven Ways to Keep Visitors on Your Website

Make the information they’re looking for easy to find.

4 min read

Opinions expressed by Entrepreneur contributors are their own.

When a visitor lands on your , not all of them will want to read an entire page. Most likely, they’re looking for just one or two paragraphs that speak directly to their need. We find that a lot of users scan a webpage to determine whether it’s worth reading, or simply to find the piece of information they’re looking for.

Of course, I believe in creating carefully crafted . But that’s not enough to optimize readibility. I have strong beliefs on how information is best digested, and below are some secrets that have served me well.


Both readers and love lists. You often see rich snippets of lists appear in the top positions on search engines. Lists can be numbered or

Revealing leaders’ blind spots

Senior executives, accustomed to annual performance reviews and 360-degree assessments, can be quick to acknowledge that certain aspects of their leadership style need more work. These might include having better time management skills, being more empathetic with coworkers, or focusing more on their team. The reviews represent an exercise in self-awareness that most leaders perform believing they can accurately figure out the areas in which they need to improve.

But what happens when you ask the members of their team what they think the boss should work on to be a more effective leader? The results are both unexpected and revelatory, and have implications not only for a leader’s performance but also for that of his or her company.

Consider the example of Stephen (not his real name), the CEO of a 100-year-old organization that is navigating a fundamental shift in its business model. A dynamic speaker who radiates authenticity

Crude oil up on demand prospects: steep rise in margins on MCX

After wide volatility during the past two weeks, Clearing Corporation raised margins on the crude oil contract, with greater focus on the demand side. This has raised the price of the commodity, whixh also saw support from the international market, where prices also rose.

At 6PM on MCX, crude oil futures were trading at Rs 1,155 per barrel, up 15 per cent from yesterday’s close. On Nymex, WTI Crude oil, the benchmark for MCX, was trading 24.5 per cent higher at $15.4 after reports that some European nations, Australia and New Zealand were lifting the lockdown, indicating increased demand for oil.

The margin for crude oil has been fixed now at 100 per cent, with Rs 95,000 per lot as the absolute minimum. This means that if crude oil prices fall below Rs 950, the margin of 100 per cent