May 6, 2020

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The Inside the Mind of the CEO interview series explores a wide range of critical decisions faced by chief executives around the world. For more insight, see PwC’s CEO Survey.

In 2015, Felipe Bayón was on a short list of candidates for the top job at Ecopetrol, Colombia’s state-owned oil and gas company, which was losing money after a collapse in oil prices. But the board named as CEO Juan Carlos Echeverry, a former finance minister, and tasked him with returning Colombia’s biggest company to profitability. One of his first moves was to hire Bayón, a veteran of BP who had recently led that company’s International Deepwater Response.

While Echeverry slashed spending and restructured the balance sheet, Bayón professionalized the company’s workforce. Under their watch, Ecopetrol lowered its costs of production by more than 30 percent, introduced new technology, and by 2017 was once again profitable. Echeverry stepped down,

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Opinions expressed by Entrepreneur contributors are their own.


Whether you’re an avid content creator, a marketing-minded entrepreneur, or just desperately want your child to stop doing crazy dances they found on the internet, I have news for you: TikTok isn’t going to disappear anytime soon.

Social media apps come and go, but video content consumption continues to grow. Hours spent consuming content on a smartphone are on track to eventually surpass hours spent watching television, and the current stay at home orders have likely accelerated these consumption trends.

Related: How to Use TikTok to Promote Your Business

Consider TikTok’s impressive growth statistics:

  • At the time of this writing, TikTok is the most-downloaded free social media app, and second among all app downloads only to Zoom

  • American users account for 20 percent of all TikTok revenue

  • According to an online research project from Influencer Marketing

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Indian hedge funds have done better than their emerging market peers in a month which saw stock markets lose nearly a quarter of their value amid the spread of the Covid-19 pandemic.


Worries about Covid-19 caused stock markets to tank across the world and India’s S&P BSE Sensex to dip 23.05 per cent in March. Indian hedge funds significantly outperformed the broader market and also did better than their emerging market peers. While the Eurekahedge Emerging Markets Hedge Fund Index was down 9.59 per cent for the month, the Eurekahedge India Hedge Fund Index was down only 8.69 per cent.



Hedge funds are sophisticated investment vehicles for the rich, and seek to give higher returns often through the use of complex strategies, derivative instruments and leverage. Eurekahedge tracks the performance of such funds across the world.


“Some of the

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