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Whether you’re working as a copywriter or a graphic designer, most freelancers and solopreneurs offer on a service-based model. It can be the perfect way to get started; with little more than a laptop and an internet connection, you can connect to clients around the world and start earning money.
The problem, however, is that while it may be easy to start a service-based career, this path isn’t always ideally suited for scaling later on. The good news is that by adapting the way you sell your services, you can “productize” your business and see a big increase in revenue. Here’s how.
1. Determine the right product match for your business
Naturally, your first step is finding a way to package your services so they can be sold as if they were a