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Looking for a way to pump up your website’s search engine optimization (SEO), bring in more search traffic and increase your conversions? If so, you’ll want to learn more about long-tail keywords.
These are longer phrases that people are searching for online, often when they’re ready to buy or are looking for precise information. The best part is, it’s usually pretty easy to rank for these keywords, so you’ll save yourself time and effort.
Let’s take a closer look at long-tail keywords and how you can add them to your website to bring in more traffic and increase conversions.
What are long-tail keywords?
Long-tail keywords are low volume, hyper-focused keywords that people use when searching, especially when they’re ready to buy or want answers to concrete questions on a subject.
Today, the concept of the “long