July 2020

Make This Pandemic the Reason You Publish Your First Video

7 min read

Opinions expressed by Entrepreneur contributors are their own.

The pandemic has had devastating effects worldwide. You know this. I know this. We all know this. It has affected every area of life for billions of people and, for many of us, doesn’t seem to be ending anytime soon. The sad reality is we all know at least one local business that couldn’t sustain the catastrophic loss and made the heartbreaking decision to close its doors permanently.

During this time, we’ve seen many service-based businesses transform day-to-day operations and products, or pivot entirely, in order to survive these darker times. We’ve also witnessed certain industries modify their service and adjust to the circumstances to effectively wait out the storm.

A good example of visible brands who have done their best to modify how they operate would be some of our favorite talk shows, such as

Covid-19: Govt gets 131 claims under insurance scheme for health workers

The central government has received 131 claims under an scheme for healthcare workers engaged in COVID-19 related duty and payments have already been made in 20 of them, an officer said on Thursday.

The claims are coming in a bit slow as families are initially in a state of shock when a death occurs and, therefore, it takes time to do the necessary paperwork, Officer on Special Duty in the Health Ministry Rajesh Bhushan said at a press briefing.

“Under the scheme, we have received 131 claims. Out of these 131 claims, payments have already been made in 20 cases. In 64 cases payment has been processed and would be made in the coming few days, while 47 cases are with different state governments. Maximum number of cases are in Maharashtra, Delhi and Telangana,” he said.


Nasdaq-beating market rally sends BSE IT Index to a record high

The surge in Indian technology shares is proving to be stronger than the Nasdaq-100 Index’s relentless rally.

The 50-member S&P BSE Information Technology (BSE IT) Index jumped to a record high this week, taking its advance since the end of March to more than 40 per cent, and eclipsing the tech-heavy US gauge’s 36 per cent gain in the period.

Blowout quarterly earnings reported by some of India’s biggest software firms in July have boosted shares, while spurring analysts to upgrade their profit forecasts for the sector by the most since 2013.

3 Effective Marketing Strategies For Selling Digital Products Online

5 min read

Opinions expressed by Entrepreneur contributors are their own.

Selling digital goods and getting started in the online education sector has never been easier in today’s online world. According to Research and Markets, the online education industry is poised to become a $325 billion dollar industry by 2025, increasing from $187.877 billion in 2019.

Not only do we live in an instant gratification economy, where we want to have products delivered instantly to our doorstep (or even better via our email inbox), but we also demand location-independent freedom from both sides, the consumer and the business perspective. 

Consumers are purchasing more and more digital goods, for example: membership sites, ebooks, audiobooks, digital courses or live lessons and tutorials, videos, songs, design, photography, templates, apps, masterminds or worksheets. There are literally hundreds of digital product options out there that you can add to your

Sebi allows acceptance of client securities as collateral till August 31

regulator on Wednesday allowed co-existence of the current title transfer collateral mechanism and the new pledge and re-pledge process till August 31.

The decision has been taken in view of the prevailing situation due to the Covid-19 pandemic and partial lockdowns in various areas of the country.

Besides, the regulator received representations from stock brokers regarding changes to the systems and software development.

In a circular, the Securities and Exchange Board of India (Sebi) said the mechanism of pledge and re-pledge will be implemented with effect from August 1.

Trading members (TMs) or clearing members (CMs) need to align their systems and accept client collateral and margin-funded stocks by way of creation of pledge and re-pledge in the depository system.

It further said TM or CM will also be allowed to accept client

This Massive Professional Sound Effects Library Is Now 25 Percent Off

Everyone from video marketers to Hollywood producers uses Soundsnap.

Free Book Preview No BS Guide to Direct Response Social Media Marketing

The ultimate guide to – producing measurable, monetizable results with social media marketing.

2 min read

Disclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners.

According to a Hubspot study, 54 percent of people want to see more video content from their favorite brands. That likely explains why 87 percent of marketers now say they use video as a tool. But while you probably don’t have any difficulty understanding where video comes from, have you ever stopped to think about the audio on marketing videos? Licensing fees make it hard to just go out and use a Tom