July 8, 2020

Join Crystal Surrency, SVP of Strategy at Fullscreen, as she discusses how to identify the people most likely to become customers and how to find them on social media.

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Identifying your social media audience is key to a successful campaign. In this free webinar, Crystal Surrency, SVP of Strategy at Fullscreen, will help you identify the people most likely to become customers and how to find them on social media, including the COVID-19 considerations you should take into account when tracking down your audience. 
Key Takeaways 

  • Determining your ideal audience 
  • Identify your social media audience 
  • Understanding your audience’s core needs and social habits 
  • Considering COVID-19 in your social media communications 


You can now buy a cover of more than Rs 5 lakh under Arogya Sanjeevani, the standard policy, with the regulator removing the cap on maximum sum insured.

The Regulatory and Development Authority of India (Irdai) has also removed the mandate on minimum sum insured of Rs 1 lakh under the policy, allowing customers to buy a basic cover of Rs 50,000.

In January, had mandated all general and health insurers to offer a standardised health cover with minimum sum insured of Rs 1 lakh and maximum Rs 5 lakh.

“To further facilitate the general public, insurers are hereby allowed to offer minimum sum insured less than Rs 1 lakh and maximum sum insured greater than Rs 5 lakh, subject to the underwriting policy of the insurers. The sum insured options shall be offered in the multiples of

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Maybe your article should be titled “What to Do When Your Panties Are on Fire. ha ha”  

That’s what Spanx founder emailed me after we talked. It was March. The pandemic had just begun.

Blakely is famous for a few things: She’s a rare female billionaire, the defining personality in the estimated $1.8 billion global shapewear category, and just about every photo of her features a showstopping smile bright enough to reach the nosebleed section.

But she has fallen on that happy face more than once. 

“I believe a lot of really important, incredible innovation comes out of dark times,” she tells me. Spanx turns 20 this year, surviving September 11, the 2008 recession, and personal tragedy — and she expects no different now, despite closing her stores,

regulator is looking at permitting in petrol and diesel, an official said emphasising that there has been no disruption in commodities derivatives trading during the Covid-19 crisis.

The (Sebi) is also looking at re-allowing futures trade in tur and urad, which were banned in 2007 after a spike in prices of these commodities.

“Yes, all products that I mentioned over here (tur and urad weather indices), including petrol and diesel, are being looked into,” General Manager (Commodity Segment) Chhavi Kapoor said at a webinar hosted by the PHD Chamber of Commerce and Industry (PHDCCI).

She added that many products are in the pipeline, and given the market conditions, these products will be looked into. “I cannot say whether these products will come or not.”