July 26, 2020

5 min read

Opinions expressed by Entrepreneur contributors are their own.

We live in a time when a brand’s ability to reach its customers online has never been more important. The same is true of individual entrepreneurs, influencers and others. This is where comes in. While the popularity of has long proven video’s importance in the online world, ’s surge is relatively recent, and is still often overlooked by marketers.

A report from IAB found that by the end of 2018, 67 percent of users had streamed live videos, with 47 percent saying they had increased their live streaming over the year before. In fact, Go Globe estimates that as much as 82 percent of online traffic will be dedicated to live video by the end of 2020.

Needless to say, live video streaming should become a key focus in

Common ground, understanding and a little patience can be your greatest business assets.

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4 min read

Opinions expressed by Entrepreneur contributors are their own.

For a customer, it’s awkward to ask a question about your product or service. Their lack of knowledge may make them feel timid or even stupid.

Answering a question with complicated phrases and foreign-sounding words delivered in rapid-fire is like shooting dozens of speeding tennis balls at a novice player, not even allowing them to get into position to deflect.

If they do manage to respond with another question and you answer with more insider terminology, they’ll likely feign comprehension before walking away confused, taking with them the money they intended to give you.

In “Do You Hesitate to Ask Questions in Public,” Lee Rosen reveals the

today jumped to Rs 50,750 from Rs 50,200 per 10 gram on Friday, while silver fell to Rs 61,050 from Rs 62,000 per kg, according to the Good Returns website.

Gold jewellery prices vary across India, the second-largest consumer of the metal, due to different excise duty, state taxes, and making charges.

In New Delhi, the price of 22-carat gold rose to Rs 49,550 per 10 gram, and in Chennai to Rs 48,790. In Mumbai, the rate was Rs 49,600, according to the Good Returns website. The price of 24-carat gold in Chennai was at Rs 53,220.

On MCX, August gold futures climbed 0.66 per cent to Rs 51,035 per 10 gram. Silver September futures jumped to Rs 61,223 per kg.

ALSO READ: International gold price flirting with all-time high seen nine years ago

MCX, meanwhile, has decided