September 10, 2020

Here’s how you can better use video on you site.

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This book takes readers through a 360-degree perspective of social media marketing in businesses.

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Today, people spend an average of 16 hours a week watching online videos, and 84 percent of them have been convinced to buy a product or service by watching the video. YouTube says that 70 percent of video consumption is happening on mobile devices. That’s a lot of videos being consumed every day. 

Businesses who aren’t using video on their websites are missing out on a lot of potential traffic, customers and revenues. Most marketers will optimize their videos for search, but there are other ways to improve your website’s search results with video. So, if you’re starting with video on

Non-life insurers, which include general insurers, standalone health insurers and specialised PSU insurers, have seen a 10.38 per cent growth in premiums in August.

They have amassed premiums to the tune of Rs 17,623.25 crore in August compared to Rs 15,964.74 crore in the same period a year ago.

— 25 in total — have seen their premium collection go up 5.57 per cent in August 2020 to Rs 13,139.63 crore, compared to Rs 12,445.83 crore in the same period a year ago.

State-owned saw their premiums decline 0.5 per cent in August 2020 to Rs 4,690.92 crore compared to Rs 4,714.42 crore in August last year. Private general insurers’ premiums for the reporting month rose almost 10 per cent to Rs 8,448.83 crore.

The biggest gainer in premiums has been standalone health

7 min read

Opinions expressed by Entrepreneur contributors are their own.

I recently met with a leading global strategist, Ingrid Arna, to discuss the current economic climate and how she built an online business empire from home. Ingrid shared with me her top strategies with me, which I found
insightful and valuable. The following are Ingrid’s words about building an online business:

Get your online business started now

Grinding through an MBA program and gathering thousands of dollars in venture capital aren’t the only ways to launch a multimillion-dollar online .

In fact, I did neither.

I started my online business and scaled rapidly with zero capital investment. Within 18 months, I’d made my first million online. And only three years into my business, I’d built a multimillion-dollar international company. I then went on to achieve 60% growth in the midst of a global pandemic.


regulator on Wednesday decided to implement system-driven disclosures for members of promoter group, directors and designated persons of a listed company.

To begin with, the system-driven disclosures will pertain to trading in equity shares and equity derivative instruments — futures and options — of the listed company by such entities, said in a circular.

The system-driven disclosures in the securities market were first introduced in December 2015 and are being implemented in a phased manner.

“It has now been decided to implement the system-driven disclosures for member(s) of promoter group and designated person(s) in addition to the promoter(s) and director(s) of company…under the PIT Regulations,” said.

The depositories and stock exchanges will have to make necessary arrangements such that the disclosures pertaining to PIT (Prohibition of Insider Trading) norms are disseminated on the