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Video marketing is the leading form of marketing today, and it’s like if you’re not making videos, you’d be left in the dust. Brands are catching up and are now using videos as their main form of marketing. Reports show that marketers who use video grow revenues 49% faster than non-video users.
The heavy demand for video only makes sense because it creates a deeper connection with your customers. It’s different from text because your audience gets to see your mannerism, tone of voice, and surroundings. It creates an intimate connection with them that builds trust in them and makes them like you.