Exploring the importance of PR during Coronavirus Pandemic.
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No business or industry has been left untouched by COVID-19. Some have benefitted from the increased reliance on the internet and managed to flourish; others have found it impossible to operate amid social distancing measures and strict health regulations.
Whichever camp you find yourself in, improving your communications strategy and digital presence is the perfect way to make the best of a bad situation.
Here’s why public relations can help you to thrive under the uncertainty we face.
1. Engage with your customers
Many people are now unable or unwilling to travel, attend in-person events, or even walk into physical stores. But your customers and audience