6 min read
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Is your brand ready to get on board the podcasting train? Great! There is no time like the present to get started, especially in the post-pandemic (and increasingly digital) world.
But as with most other new initiatives in the business realm, podcasting is easier said than done. A quick Google search would yield many checklists on how to get started, types of software to use, equipment recommendations galore, distribution tips/tricks, and general podcasting trends. We all know there is more to it than that – there has to be some kind of secret sauce out there that would increase the likelihood of podcasting success earlier on.
To learn more about that secret sauce, I had a quick chat with Reilly Anspaugh and Geoffrey James, the hosts of the popular weekly podcast Review Revue, by podcast network