How to Begin Writing Your Lead-Generating Non-Fiction Book
10 min read
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Writing a book. It’s one of the most commonly held aspirations, yet is somehow perceived to be one of the most overwhelming and problematic roads to navigate. And when this life goal is coupled with the knowledge and recognition that a book can also mean huge business growth and enhanced levels of authority and status for business owners, entrepreneurs, solopreneurs, coaches, mentors, thought leaders and speakers (just to name a few), frustration can reach an all-time high when the pathway seems unclear.
All too often, this can mean that the ink of initial efforts has barely had time to dry before the writer gives up. This never fails to make my heart sink, because “I just don’t know where to start” is the main reason for people deciding against writing their book, despite it being