February 4, 2021

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7 min read

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As part of the management team of several creative agencies throughout my career, I can remember having conversations about whether we could afford to take on a small, low-paying client that wanted us to help them establish and effectively amplify their brand. Unfortunately, I don’t ever remember the answer being “yes.” We always had to politely decline because we had overhead costs and margins that simply made it unprofitable.

Let’s face it, big agencies need big dollars to do what they do. Their business model requires significant infrastructure to service their clients: office space, equipment, department heads, agency management, human resources, technology, benefits, etc. — even the occasional foosball table. These agencies haven’t been able to unchain themselves from these anchors that act like a game of Hungry Hippos gobbling up profit.

What this means

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A few years ago, leaders at the Gates Foundation reached out to see if I could help them improve their culture. They already had a strong culture of performance: They hired world-class scientists and maintained excellence of execution. Their goal was to improve their learning culture, in which people have the humility to know what they don’t know and the curiosity to rethink the way they’ve always done things.

When I first arrived, people were whispering about the annual strategy reviews. It’s the time when program teams across the foundation meet with the cochairs — Bill and Melinda Gates — and the CEO to give progress reports on execution and collect feedback. Leaders were concerned that the pressure to present airtight analyses was discouraging people from taking risks. They often stuck to tried‑and‑true strategies that would make incremental progress rather than daring to undertake bold experiments that might make a

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The corporate affairs ministry on Wednesday said it plans to decriminalise 12 offences as well as omit a provision entailing criminal liability under the Limited Liability Partnership (LLP) Act, 2008, for greater ease of doing business for law-abiding LLPs.


“The government treats Honest and Ethical Corporate entrepreneurs as wealth creators and nation builders.



“The objective of the de-criminalisation exercise is to remove criminality of offences from business laws where no malafide intentions are involved… an exercise was undertaken to identify those provisions of the LLP Act, violations of which do not result in injury to the public interest but are presently criminal in nature with fine as well as punishment after conviction being provided for in the Act,” an official release said.


Offences that relate to minor/ less serious compliance issues, involving predominantly objective determinations, are proposed to be

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The Sensex on Wednesday closed above the 50,000 mark for the first time as the Budget-fuelled rally continued for the third straight session. The index rose 458 points, or about 1 per cent, to finish at 50,256, gaining close to 9 per cent in the last three trading sessions.


Investor wealth has jumped by Rs 12.31 trillion since the Budget day, taking the market capitalisation of all BSE-listed companies to a record Rs 198.43 trillion.


In the Union Budget for 2021-22, presented on Monday, Finance Minister Nirmala Sitharaman unveiled a spending plan to revive the economy, triggering the latest bout of optimism. The Street has cheered the announcements around asset monetisation, privatisation, and capex spends while maintaining the status quo on taxes.


ALSO READ: FPI inflow crosses $30 bn in FY21, highest investment in a FY since 2013



The 50-share

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