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The next excerpt is from Timothy P. Seward’s ebook Final Information to Amazon Promoting. Purchase it now from Amazon | Barnes & Noble | IndieBound | Apple Books or click on right here to purchase it immediately from us and SAVE 60% on this ebook once you use code MARKET2021 by 4/3/21.
Let’s cowl 5 higher-level optimizations you can also make to drive higher efficiency out of your Amazon advert campaigns.
Adjusting bids by placement
As a result of bidding is an ongoing course of the place the aggressive panorama is all the time altering, it may be troublesome to make sure that your bids are excessive sufficient to get the highest placement with out overpaying for clicks and dropping management of profitability. Amazon means that you can improve bids for sure