June 24, 2021


5 min learn

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The worldwide B2B ecommerce market is valued at $12 trillion, and this quantity is anticipated to develop by 17% in 2021. And as we speak, greater than 90% of B2B entrepreneurs use content material advertising to achieve, nurture and convert prospects. 

That is why content material advertising nonetheless leads as one of the in style and cost-effective advertising methods for firms rising within the B2B ecommerce section. Not solely does content material enhance a model’s visibility, but it surely additionally educates and persuades prospects to take actions. The excellent news, it isn’t too late to get began. This is a shortlist of steps you possibly can take.

1. Spend money on video content material advertising 

Round 87% of entrepreneurs are utilizing video as a advertising device. Individuals desire watching movies as in comparison with studying



Money deposits of as much as Rs 2.5 lakh by housewives submit demonetisation is not going to come beneath I-T scrutiny because the Revenue Tax Appellate Tribunal (ITAT) has held that such deposits can’t be handled as earnings of the assessee.


Ruling on an attraction filed by a person, the Agra bench of ITAT mentioned the order would act as a precedent for all comparable instances.


The appellant, a housewife Uma Agrawal of Gwalior, had declared complete earnings of Rs 1,30,810 in her earnings tax return filed for fiscal 2016-17. Nevertheless, submit demonetisation, the assessee deposited the Rs 2,11,500 money in her checking account.


The case was chosen for scrutiny evaluation, throughout which the assessee was requested to elucidate the money deposit of over Rs 2.11 lakh. The assessee had defined that she had collected/saved the above sum from her earlier



Stating that GST council

conferences have develop into “nearly poisonous” with the erosion of belief between the Centre and states, West Bengal minister Amit Mitra on Wednesday urged Union Finance Minister Nirmala Sitharaman to contemplate a “course correction” to rebuild religion.


In a letter to Sitharaman, the state’s finance minister additionally claimed that the central authorities involves GST council conferences with a “predetermined conclusion”.





Mitra on June 13 alleged that his voice was “muzzled” throughout the GST Council assembly on that day and his opposition to levy taxes on Covid necessities like vaccines, masks, PPE kits and anti-viral drug Remdesivir, was not heard.


“What pains me most is the truth that GST Council conferences have develop into acrimonious, vexing and nearly poisonous with erosion of mutual belief that had held quick between state and the Centre



Nifty futures on SGX traded 25 factors increased at 15,720 round 8.45 am, indicating a constructive begin for the benchmark indices on Thursday.


Listed here are the highest shares to trace right this moment:





Reliance Industries: The forty fourth Annual Basic Assembly (AGM) of Reliance Industries (RIL) would be the most keenly tracked occasion on Thursday, the place the corporate is touted to spell out its plans for the oil-to-chemical (O2C) telecom, digital and retailing verticals, in line with analysts. The AGM begins at 2 PM. READ MORE


New itemizing: The shares of Shyam Metalics and Sona Comstar are slated to record on the bourses on Thursday. A powerful debut is on the playing cards for Shyam Metalics whereas Sona Comstar is prone to witness a muted itemizing, recommend gray market traits.