Finance

Starting a Digital Business? Here Are Common Pitfalls to Avoid

July 10, 2020 5 min readOpinions expressed by Entrepreneur contributors are their own. Starting an online business requires some planning. An entrepreneur needs to gauge demand, understand how SEO and digital ads work and know how to acquire customers cost-efficiently. If the formula works, the business can scale rapidly. As stated in the “Enabling Digital Entrepreneurs” report by World Bank Group, “many digital entrepreneurs are ‘born global’ and have the ability to grow and scale across borders very quickly.”  Online spending has skyrocketed in recent years, and continued growth is likely as people continue to stay home, which “creates…

Insurers start offering standard Covid product as mandated by Irdai

The Insurance Regulatory and Development Authority of India (Irdai) has allowed 29 general and health insurers to market the standard Covid-19 cover, Corona Kavach. It had set a July 10 deadline for insurers to come out with such a product, but firms required regulatory clearance for its pricing. As of now, insurers have been asked to offer indemnity-based Corona Kavach to consumers; the benefit-based standard policy, Corona Rakshak, would be launched later. Last month, the insurance regulator had issued final guidelines for the two standard products specifically designed for Covid-19 cases.…

Gold prices slump to Rs 48,900 per 10 gm, Silver rallying at Rs 51,950 a kg

Gold prices on Saturday fell to Rs 48,900 from Rs 49,100 per 10 gram, while silver climbed to Rs 51,950 from Rs 51,900 per kilogram, according to Good Returns website. Gold jewellery prices vary across India, the second-largest consumer of the metal, due to excise duty, state taxes, and making charges. In New Delhi, the price of 22-carat gold rose to Rs 47,700 per 10 gram, and in Chennai to Rs 46,920. In Mumbai, the rate was Rs 48,000, according to the Good Returns website. The price of 24-carat gold prices…

The Indecent Crete Proposal

How one very strange date in my 30s still applies to the way I do business today.Free Book Preview No BS Guide to Direct Response Social Media Marketing The ultimate guide to – producing measurable, monetizable results with social media marketing. July 10, 2020 4 min readOpinions expressed by Entrepreneur contributors are their own. Back in my 30s, single, dating and living in Palm Beach, I had some rather crazy experiences. The highlight reel includes a CEO in his 40s telling me his mom would need to come with us on our first date and a more-money-than-senses mogul…

Four questions for a rapid leadership reset

The existential philosopher Søren Kierkegaard said, “Life can only be understood backwards, but it must be lived forwards.” This insight raises a profound paradox — and challenge — for those who lead. Focusing on the constant demands of the present moment and the future can keep you from fully learning from what you’ve done in the past. An inability to reflect wastes experience, leaving its value only partially harvested. As I write, there have been more than 11.4 million COVID-19 cases worldwide, causing more than 534,000 deaths. Unlike most crises that arise and fade away quickly, COVID-19 is persisting and…

Sensex, Nifty end lower on Covid-19 fears, financial stocks suffer

Indian shares closed lower on Friday as record daily increases of domestic coronavirus cases threatened to disrupt an economic recovery, with financial stocks taking the brunt of the losses. The NSE Nifty 50 Index fell 0.42 per cent to 10,768.05 and the S&P BSE Sensex 0.39 per cent to 36,594.33 points. But the indexes closed the week up about 1.5 per cent each, recording their fourth straight weekly gain, following a rally driven by a flush of liquidity and hopes for a Covid-19 vaccine. Cases in the world’s second-most…

What YouTube’s Famebit Failure Can Teach Us About Influencer Marketing

Why YouTube shuttered its self-service influencer marketing platform. July 9, 2020 4 min readOpinions expressed by Entrepreneur contributors are their own. It would be great if working with influencers was like hiring someone on Fiverr. Give them the money, they do their magic, and voila — campaign success!  But, as Warren Buffett said, “You can’t produce a baby in one month by getting nine women pregnant.”  It’s a hard lesson to learn. One that YouTube has learned for themselves. Three years after acquiring Famebit, the self-service influencer marketing platform, they’re shutting it down. That platform allowed brands to submit…

MF distribution payouts slip to three-year low in FY20 amid market slump

Mutual fund (MF) distributors have seen shrinking incomes with the gross amount paid by fund houses slipping to a three-year low of Rs 6,134 crore in 2019-2020 (FY20). The payouts were 22 per cent lower than previous year’s tally of Rs 7,938 crore. Market participants attribute this to a combination of factors. “Fund houses are looking to control costs by rationalising the commission-linked structures. As more fund houses get listed, the commissions could fall further, as MFs would look to further optimise their overall costs,” said Srikanth Matrubai, chief executive officer of Sri Kavi…