Small Business

The Indian rupee surged by another 78 paise to 75.16 (provisional) against the US dollar on Thursday after Finance Minister Nirmala Sitharaman announced various welfare measures to tide through the coronavirus crisis. Finance Minister Nirmala Sitharaman on Thursday announced a relief package for the poor and migrant workers in the country in light of the 21-day lockdown in the country to tackle the challenge posed by the coronavirus (Covid-19) pandemic. Forex traders welcomed the government initiatives and said the revival of the economy though welfare measures was very much needed as the slowdown in…

Trying times demand innovative measures for online and social media marketers. March 24, 2020 6 min readOpinions expressed by Entrepreneur contributors are their own. Yup, things have changed. You don’t have the same resources you had a few weeks ago, and your kids are now your most unproductive co-workers ever — with no HR department to complain to. So, what can you do when you don’t have the resources you’re used to? You get resourceful.  The “stuck at home” status is not a roadblock telling you to retreat from your goals and dreams. This is simply a detour and…

COVID-19 is presenting major challenges to people and organizations around the world. As governments consider the new rules and policies needed to protect their citizens, business leaders are also managing the crisis on behalf of their employees, customers, and stakeholders. They are confronting immediate concerns, taking steps to ensure people’s physical and emotional well-being and their organization’s ability to weather unprecedented levels of uncertainty. In a PwC survey of CFOs conducted during the week of March 9, more than half said the outbreak could have a significant impact on their business operations (54 percent) and decrease their revenue or profit…

Benchmark indices zoomed up to 7 per cent on Wednesday to post their biggest one-day gain in terms of percentage as investor sentiment got a boost by gains in global markets amid reports that the US officials have reached a deal on a $2 trillion package to fight economic fallout from coronavirus (Covid-19) pandemic. Further, hopes of domestic stimulus also helped improve sentiment. The S&P BSE Sensex rallied 1,862 points or 7 per cent to settle at 28,536 levels. Reliance Industries (RIL) emerged as the top performer on the index wth the gain of 14.65 per…

Five immediate, actionable steps for ensuring your business stays afloat despite chaotic times. March 23, 2020 5 min readOpinions expressed by Entrepreneur contributors are their own. The following article is written by Ben Angel. Author of the book, Unstoppable: A 90-Day Plan to Biohack Your Mind and Body for Success. Buy it now from Amazon | Barnes & Noble | iBooks | IndieBound. And be sure to order The Unstoppable Journal, the only journal of its kind based on neuroscience, psychology and biohacking to help you reach your goals. The economy is like a roller coaster ride right now,…

Interest rates on small savings schemes may be reduced from the April-June quarter. News reports suggest the government is contemplating this step to facilitate faster transmission of interest rates, thereby assisting an economy that is rapidly approaching stall speed in the wake of lockdowns triggered by the COVID-19 pandemic. Experts are of the view that a cut in small savings rates has become inevitable. “Thirty-eight central banks have already cut rates, 11 of them twice. The Reserve Bank of India will also follow suit. We are likely to be in a low-rate regime for some time,…

Mandis in Maharashtra and Gujarat are grappling to continue business for daily need essentials such as fruits, vegetables and food grains amidst curfew over coronavirus outbreak, while smaller commodities like spices have decided to remain close till March 31. In north India, vegetable mandis are also complaining in line with western India of lower offtake down the line following curfew. Maharashtra government has also reassured that all vegetable shops and kiranas will remain exempted. The issue of workers and traders safety and health are being addressed with sanitisation. Vashi mandis in Navi…

Too many startup leaders deny the difference quality marketing makes and what they can afford. March 22, 2020 5 min readOpinions expressed by Entrepreneur contributors are their own. Whip-smart brand positioning drives revenues for enterprises from Apple to Zappos. But for growing organizations, cutting-edge marketing can feel like a luxury. The Small Business Association suggests companies budget 7 to 8 percent of revenues for promotion, yet the average small business allocates just 1 percent.  That’s a shame, given that marketing brings in more money than it costs. A Nielsen study revealed an average return on investment of $1.09 for…