January 29, 2021 7 min readOpinions expressed by Entrepreneur contributors are their own. You’ve selected the right advertising agency for your company. Great! Now what?  Managing an advertising agency is not as simple as hitting “autopilot,” crossing your fingers and hoping they get it right. You will need watchful eyes along the way, helping to keep your agency on the desired track. Here’s how to make sure the agency is giving you what you need. 1. Set the business goals Everything starts with the business goals. Your agency needs to be perfectly clear on the budget and what you…

The Insurance Regulatory and Development Authority (Irdai) of India is exploring the possibility of indexing annuity rates to government securities or the inflation rate so that they reflect the cost of living of consumers. Essentially, there may be a change to floating rates for annuity products from the fixed rate regime, which generally gives lower returns to customers. Subash Chandar Khuntia, Irdai chairman, said, “We are actively looking into this because we feel if the annuity rate is indexed to something which reflects the cost of living, it will be good for both the insurers and…

The BSE has become the country’s first exchange to complete deliveries of Gold mini contracts under BSE-BIS India Good Delivery Standard on its commodity derivatives platform on January 29, 2021. Even though the BSE had launched India’s first ‘options in goods’ contracts on gold mini and silver kg based on spot prices in June 2020, these contracts were delivered using serial-numbered gold bars approved by the London Bullion Market Association (LBMA). The Gold mini ‘options in goods’ contracts delivered on Saturday were delivered based on BSE-BIS India Good Delivery Standards in alignment with “Make in India”…

January 29, 2021 7 min readOpinions expressed by Entrepreneur contributors are their own. More and more, consumers and corporations are viewing online reviews before they make a purchase. If you are not actively seeking positive reviews, you are missing the boat, (even if your business happens to sell boats). Never lack feedback According to Trustpilot, 90{bce2ac57dae147ae13b811f47f24d80c66c6ab504b39dda4a9b6e8ac93725942} of people will check an online review before making a decision. Nearly 50{bce2ac57dae147ae13b811f47f24d80c66c6ab504b39dda4a9b6e8ac93725942} of consumers consider positive reviews as one of their top 3  decision factors. A business professor once me: “There is no such thing as negative feedback.” After years in the…

In mid-December, a light appeared at the end of a long, dark tunnel when the U.S. Food and Drug Administration issued emergency authorizations for the Pfizer-BioNTech and Moderna COVID-19 vaccines. A month later, that light wavered as the death toll in the U.S. reached 400,000 — having reached 300,000 just five weeks earlier — and the outgoing director of the Centers for Disease Control and Prevention warned that the worst of the pandemic was yet to come. As Yogi Berra once said, “It ain’t over till it’s over.” Even as millions of people are getting vaccinated, many employees won’t be…

Automakers were among the top losers on the bourses on Friday. The BSE Auto Index declined 2.95 per cent on Friday, and was the biggest sectoral loser with the exception of telecom operators. The BSE Telecom index was down 2.97 per cent. In comparison, the benchmark Sensex closed the session with losses of 1.26 per cent. This was the worst show by the auto index in the last three months. Friday’s sharp correction breaks the momentum in the auto index, which had been one of the rally leaders since the…

Discover best practices for optimizing your website’s user experience and SEO to grow your sales.Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. January 28, 2021 2 min read Your website may look great… but it may also be hurting your sales. Why? Because it wasn’t build with your audience in mind. To find out what’s wrong, we set up an unusual consulting session between an entrepreneur and a digital marketing consultant—and filmed it so you can benefit too. Matt Doll runs American Fire Glass, which…

Introduction: Indian investors have been investing in international mutual funds for about seven years or more now. But over the past couple of years, many platforms have become available that allow you to invest directly in US stocks and ETFs. Interest in such direct investing is growing now. Why do Indian investors need to invest in foreign equities at all? The costs involved when you invest directly in foreign markets? What are some of the precautions that direct investors in foreign equities need to exercise? In this podcast, Sanjay Kumar Singh,…