The series B funding stage allows startups to grow so that they can meet the various demands of their customers and also compete in tight markets in terms of competition. Adding to what Jonathan said, the pre-seed funding stage allows a budding startup to build and distribute their product(s) or service(s) effectively. In the research or development phase, the entrepreneurs tend to assess the viability of their idea. They might have a working prototype of their product and are in search of appropriate funding that allows them to scale their startup full-time. The startup funding rounds have transformed the business…
aligning
Strategic Communication: Aligning Messaging with Business Goals
In the 1980s business strategists realized that there was a vast knowledge base stretching back thousands of years that they had barely examined. Military strategy books such as The Art of War by Sun Tzu, On War by von Clausewitz, and The Red Book by Mao Zedong became business classics. From Sun Tzu, they learned the tactical side of military strategy and specific tactical prescriptions. From von Clausewitz, they learned the dynamic and unpredictable nature of military action.
What are the five 5 different phases of strategy?
Determine your strategic position.
Prioritize your objectives.
Develop a strategic plan.
Execute and…
Strategic Marketing: Aligning Business Strategy with Customer Needs
Once your paper is accepted, you will have the opportunity to indicate whether you would like to publish your paper via the gold open access route. While all journals work to different timescales, the goal is that the editor will inform you of their first decision within 60 days. It will be embedded in your published article, along with a link to the ORCiD registry allowing others to easily match you with your work. Please note, the next time you log into the system, you will be asked for your username. If this is your first time submitting to this…