Toyota turns Alexa Moreno into an anime character

The Japanese model included the Mexican gymnast in three business spots that search to encourage different athletes.

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This text was translated from our Spanish version utilizing AI applied sciences. Errors could exist because of this course of.


Alexa Moreno is a Mexican gymnast who completed fourth by tenths in horse leaping on the 2021 Tokyo Olympics . In a number of of her routines she used anime songs declaring herself a fan of Japanese cartoons. When she offered her ground routine, which is understood to incorporate some dance steps between jumps, she used the theme music from the tremendous common anime Demon Slayer ( Kimetsu no Yaiba ).

“I really like Demon Slayer . I want that music to have the ability to throw myself the stunts. It motivates me, ” stated the gymnast in an interview as reported by the newspaper La Razón .

Because of this, the Japanese automaker Toyota created three business anime spots wherein they turned Alexa Moreno into a personality. The graphic workforce behind these animations is unknown. The marketing campaign is known as “ Begin Your Inconceivable, By no means Cease ” and is designed to encourage those that need to be athletes.

Within the first spot the Mexican Olympian runs by way of the streets of Tokyo leaping between the buildings, within the second she does gymnastics with a robotic and within the third she is accompanied by different athletes who’ve participated in these Olympics.

Though anime is of Japanese origin, sequence of this style have been conquering the world and are extremely popular in Latin America. In an inventory printed by Google , Mexico appeared because the ninth place on the planet in probably the most watched anime. Surprisingly, half of the nations the place this style has a excessive recognition are in America, not in Asia.

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