Small Business

“Can I Ask for Payment During Coronavirus?”

Yes, but you need to craft a very compelling, very targeted pitch. April 17, 2020 4 min read During normal times, many entrepreneurs build partnerships, seek sponsorships or offer other paid opportunities. But what are we to do now, when budgets are tight and the future is uncertain? Can you still ask someone to pay for your partnership? The answer: Yes, but you have to make a very compelling case. To dig into the details, we arranged a coaching session between an entrepreneur and an industry expert—and filmed it so you can watch. Anna Kachikyan is the creator of The…

A mixed bag of active and passive investments to beat the volatility

Data from Amfi (The Association of Mutual Funds in India) for March 2020 shows an inflow of Rs 2,076 crore into index funds, which is marginally more than the inflow into large-cap funds. This indicates an interest in passive indexing strategies to the extent that that Index Fund NFOs are launching in this market too. Take, for instance, the currently open Motilal Oswal S&P 500 Index fund or L&T Mutual Fund Nifty50 and Nifty Next50 NFO, which closed on March 31. Pratik Oswal, Head of Passive Funds, Motilal Oswal Asset Management Company, says, “Passive investing is…

SIPs closure ratio spikes to 70{bce2ac57dae147ae13b811f47f24d80c66c6ab504b39dda4a9b6e8ac93725942} in March, highest in previous fiscal

The closure ratio for systematic investment plans (SIPs) saw a sharp jump in March, climbing to 70 per cen and indicating that for every three new SIP registrations, at least two requests were made for closure. Both SIP closure ratio and the number of closures were the highest in FY20. The SIP closure requests crossed 600,000-mark for first time in FY20. At 70 per cent, the closure ratio was significantly higher than 11-month average of 57.4 per cent seen in the mutual fund (MF) industry. “The 70 per cent closure ratio…

The 10 Biggest Graphic Design Mistakes You Can Make in Your Marketing Pieces

April 15, 2020 5 min readOpinions expressed by Entrepreneur contributors are their own. The following excerpt is from Robert W. Bly’s The Content Marketing Handbook. Buy it now from Amazon | Barnes & Noble  Design plays an important role in the success of your content. Long before they read your words, readers will begin judging the value of your content by its appearance. Here, according to desktop design guru Roger C. Parker, are 10 of the most common graphic design mistakes and how to avoid them: 1. Overuse of Color The overuse of color does a disservice to readers…

Fueling your company’s urge to surge

Imagine you are a business leader operating a decade from now. Your organization has become the unassailable leader in its market. How did this happen? In years past, you were competing head-on with several other players. Each time you tried to move ahead, your competitors kept up with you. You watched what they did, and if you noticed them doing something new, you would try it out yourself to make sure they didn’t build a lead over you. But now, you have left your competitors behind. Your organization has been able to command higher margins and win business more easily.…

Branded edible oil reaches only a few retailers, prices up as stocks fall

While production of edible oil continues to be in full swing due to its being an essential commodity, manufaturers are finding it hard to reach consumers at the retail level. Lack of workers to pick up stock from distributors, transport problems and shortage of packing material are among several factors that have led to branded edible oils struggling to reach retail stores, forcing consumers to opt for unbranded ones. “Only 20-25 per cent retailers are being reached. This is because While supply chain issues from factory to distributor level have largely been sorted, the…

Here Is a Simple, Affordable Way to Build Marketing Landing Pages in Minutes

Start generating leads and getting customers. All it takes is a $50 investment. April 15, 2020 2 min readDisclosure: Our goal is to feature products and services that we think you’ll find interesting and useful. If you purchase them, Entrepreneur may get a small share of the revenue from the sale from our commerce partners. When you’re launching a business, nothing is more important than building a customer base. You don’t need to have worked in the advertising or development branch of Google or Facebook to know that. One of the quickest and easiest ways to get started without…

Covid-19 impact: Non-life insurers’ premium collection falls 10.7{bce2ac57dae147ae13b811f47f24d80c66c6ab504b39dda4a9b6e8ac93725942} in March

Premium collection by non-life insurers took a hit in March, owing to the Covid-19 disruption and the subsequent lockdown. The monthly gross direct premium contracted 10.7 per cent year-on-year (YoY) to Rs 15,785 crore, from Rs 17,673 crore in March 2019. However, for the whole of FY20, gross direct premium for non-life insurers grew 11.7 per cent (YoY). In absolute terms, premium collected by general insurers was close to Rs 1.89 trillion in FY20, against Rs 1.69 trillion in FY19. The YoY premium growth in FY19 (against FY18) stood at 12.5…