In this climate, every marketing tip can make or break a business. Find out more on affordable marketing tips that every startup should know.Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. December 27, 2020 5 min readOpinions expressed by Entrepreneur contributors are their own. Marketing might not appear to be the most pressing thing to work on, especially when you’re in an early-stage startup, trying to build and define your product.  Contrary to common belief, however, marketing is affordable and highly scalable. There are…

Moscow [Russia], December 27 (ANI/Sputnik): Bitcoin, the world’s most popular cryptocurrency, has surged past the USD 26,000 level to set an all-time record high, according to trading data. On Binance, the largest cryptocurrency exchange by trading volume, Bitcoin was trading at USD 26,286.74, as of 20:45 GMT on Saturday. According to CoinMarketCap, an aggregator that compiles data from more than 20 brokers, Bitcoin was trading at $26,270.96 as of 20:47 GMT, a rise of 7.36 per cent over the preceding 24 hours. (ANI/Sputnik)DISCLAIMER (This story has not been edited by Business Standard staff and is auto-generated from a syndicated…

December 7, 2020 7 min readOpinions expressed by Entrepreneur contributors are their own. There’s nothing worse for an entrepreneur than putting all your efforts into building a service, and a marketing strategy, only to continuously attract people who say they can’t afford them.  While many business owners focus their attention on making sure they have built an apparent “fool-proof” plan to bring people in, they can still stumble into an audience that isn’t right for them. This can be frustrating because people don’t understand why, even though they are good at what they do, prospects aren’t buying or, worse…

Markets regulator Sebi on Saturday said it had on December 18 appointed Taruvai Subayya Krishnamurthy as an observer to oversee the e-voting process for winding up of Franklin Templeton’s six mutual fund schemes. On Friday, Chennai Financial Markets and Accountability (CFMA) said it has filed an application in the Supreme Court alleging that despite the apex court’s December 9 order, no apparent steps have been taken by Sebi to appoint an observer in the matter. The apex court had on December 9 asked the Securities and Exchange Board of India (SEBI)…

December 14, 2020 6 min readOpinions expressed by Entrepreneur contributors are their own. I receive lots of requests asking to add guest posts (read: backlinks) on my website. My mailbox is filled with link requests and pitches asking for all sorts of things. This is part and parcel of running a PR agency, and I had no choice but to learn how to live with it. What surprises me is not that people try in every possible way to get a backlink, but that they’re hoping to make this exchange in a hit-and-run fashion, without even trying to build…

Chennai Financial Markets and Accountability (CFMA) has filed an application in the Supreme Court alleging that despite the apex court’s December 9 order, no apparent steps have been taken by the SEBI to appoint an observer for overseeing the e-voting process with regard to winding up Franklin Templeton’s six mutual fund schemes. The top court had on December 9 asked the Securities and Exchange Board of India (SEBI) to appoint an observer for overseeing the e-voting process, scheduled between December 26 to December 29. The concern of CFMA is, though the…

Go from breaking even to breaking the bank.Free Book Preview Ultimate Guide to Facebook Advertising Get a glimpse of how to use Facebook’s marketing resources to your business’s advantage. December 23, 2020 5 min readOpinions expressed by Entrepreneur contributors are their own. In-person events do amazing things for our online businesses. They cement our expert status, strengthen our relationships with clients and allow us to share our expertise (and impact the world) beyond the limits of our laptops. Events also need to be profitable. We are, after all, building our businesses. But when we think about the costs…

The country’s steel makers are on course to leading the BSE’s metal index to its biggest quarterly gain in more than a decade, on the back of recovery in consumption and surge in prices across the globe. The S&P BSE Metal Index has surged by around a third so far in the three months through December, jumping the most since the quarter ended June 2009. Metal companies are in an earnings upcycle after two years of downgrades, and steel demand as well as pricing have improved sharply, according to a Jefferies Group LLC report…