Rosabeth Moss KanterThink Outside the Building: How Advanced Leaders Can Change the World One Smart Innovation at a Time (Public Affairs, 2020)
*A TOP SHELF PICK
Stefanie K. JohnsonInclusify: The Power of Uniqueness and Belonging to Build Innovative Teams (HarperBusiness, 2020)
Pamela NewkirkDiversity, Inc.: The Failed Promise of a Billion-Dollar Business (Bold Type Books, 2019)The year 2020 turned out to be a watershed in leadership, as many executives were suddenly challenged to rethink their business, their future, their people, and their place in the world. The aftermath of the year’s disruptions and the lessons that have been jarringly forced…
Markets gone ‘rogue’ on coronavirus vaccine news face tough questions
After a frenzy of vaccine optimism lifted global stocks to a record and sent havens into a tailspin, some strategists said the moves may have gone too far and tough questions remain unanswered. News that the inoculation developed by Pfizer Inc. and BioNTech SE was more than 90 per cent effective in preventing Covid-19 infections sparked a surge of bets Monday on stocks such as cruise operators and airlines that wilted amid the pandemic.
Traditional refuges such as Treasuries, gold, and the yen slumped. But experts said the shot still has hurdles to clear, adding questions…
5 Fresh Content Ideas for Your Personal Brand
November
9, 2020
6 min readOpinions expressed by Entrepreneur contributors are their own.
The idea of “The Brand Called You” was introduced 10 years before Mark Zuckerberg launched the first version of Facebook. In it, Tom Peters states, “We are CEOs of our own companies: Me, Inc.”
Suppose personal branding plays a significant role in your business, you might be re-thinking of how you can communicate with your followers in a better way right now.
While the pandemic has influenced every area of life, from relationships to technological development, your tribe might be tired of hearing about it.
At…
Life Insurers witness 32{bce2ac57dae147ae13b811f47f24d80c66c6ab504b39dda4a9b6e8ac93725942} growth in new business premiums in October
Life insurers reported a 32 per cent jump in new business premiums (NBP) in October, helped by healthy growth in single premiums and group non-single premiums. This comes after the industry saw a 16 per cent rise in NBP in the September quarter.
NBP is the premium acquired from new policies in a year.
Life insurers, 24 in total, earned NBP of Rs 22,776 crore in October, compared to Rs 17,271.86 crore in the corresponding period last year. In September, NBP was up 26.47 per cent at Rs 25,366.32 crore.
…
NSE to launch first agricultural commodity futures contract in December
Leading stock exchange NSE on Monday said it will launch its first agricultural commodity futures contract for crude degummed soybean oil on December 1.
The contract will facilitate the soybean oils processing and allied industries in India and overseas, a perfect hedging tool for managing their price, the National Stock Exchange said in a statement. The contract is a monthly expiry cash settled futures contract with a trading lot size of 10 metric ton (MT) and price basis as Kandla.
Vikram Limaye, MD and CEO of NSE, said the exchange is…
What Does a Copywriter Do? (Infographic)
November
6, 2020
5 min readOpinions expressed by Entrepreneur contributors are their own.
Even before the Covid-19 pandemic, we’d already begun our migration into cyberspace. We were seeing facts like 3.5 billion daily searches on Google and three-quarters of the internet reading blogs.
What the pandemic has done is simply accelerate our move online. Today, we’re looking at startling numbers such as 6 billion daily searches on Google, a global digital population of 4.5 billion and 2.7 million monthly Facebook users.
This means that for online-savvy professionals, the shift towards cyberspace means more instead of less work. For instance,…
Commodity picks: 9 November, 2020
Soybean is trading at Rs 4,406 per quintal at the benchmark Indore market; Barley in Jaipur is trading at Rs 1,450 per quintal
TopicsSoybean | Soybean prices | barley
Soybean
Soybean is trading at Rs 4,406 per quintal at the benchmark Indore market. For the week ahead, soybean is expected to exhibit bullish trend amid firm global cues and strong demand from domestic processors and traders. The price is expected to head towards Rs 4,460 – Rs 4,480 per quintal.
Barley
Barley in Jaipur is trading at Rs 1,450…
10 Factors That Will Make or Break Your Influencer Marketing Campaign
November
7, 2020
10 min readOpinions expressed by Entrepreneur contributors are their own.
Influencer marketing paves the way for brands to build connections, create social proof, and highlight their value proposition through strategic partnerships with knowledgeable influencers.
To succeed at influencer marketing, however, brands need to get their resources, priorities and strategies aligned. It’s not as simple as finding a few popular people on social media, offering them your product, and watching the sales roll in.
These 10 factors can help you ensure your influencer marketing strategy and campaigns are rock solid, so you can earn the return on…
